This institutional video was created as part of a college project, promoting the idea of an innovative product aimed at exchanging children's clothing. The goal was to attract both investors and parents, especially mothers, who constantly face the need to change their children's clothes.
Filmed at Parque Ramiro Ruediger in Blumenau, the video captured the family essence of the location, with a light cinematic approach, focusing on camera movement and a harmonious rhythm to connect with the audience. I was responsible for all video and audio capture, as well as complete editing and assembly, including a small initial animation. The biggest challenge was filming in an open environment, where sound and the flow of people required agility to complete the project in a single day of shooting. However, the entire editing process was smooth and finished in about a day.
